John Lawton
6x Salesforce Certified, and Father
- Role
- Solution Architect at Fullcast
- Location
- Saratoga Springs, UT, US
- LinkedIn followers
- 500 followers
About John Lawton
Expert in SaaS/cloud systems and integration including planning, development, testing and deployment. I work closely with F100 accounts to exceed their integration deployment requirements.Achievements: Co-founder of FullcastCo-founder of Simplus80+ Salesforce implementations deployedCo-architected the Workfront APIBuilt the Workfront Support organization50+ Workfront implementations deployed30+ Workfront integrations deployedEducation:MBA Operations and Process ManagementBS Computer Information SystemsPMP Project Management Professional6x Salesforce.com Certifications
Experience
Solution Architect
Jan 2024 — Present · Salt Lake City, UT, US
As a Solutions Architect at Fullcast, I collaborated with developers, admins, and stakeholders to design and build scalable GTM strategies for large and small clients, delivering real value through process automations, territory planning, capacity planning, and compensation/commission planning. Integrating Salesforce AI tools like Einstein and Agentforce, I created pivotal systems for planning, executing, and compensating thousands of individuals, boosting sales productivity by up to 34% and efficiency via AI-driven insights.GTM Strategy Design: Architected comprehensive GTM solutions using Salesforce Sales Cloud and AI, optimizing territory and capacity planning to align resources, reducing misalignment-related revenue losses by 20%.Developed automations with Flow Builder, Apex, and Einstein AI for streamlined workflows, cutting manual tasks by 25% and enabling predictive analytics for compensation planning.Pioneered Agentforce and Einstein for AI agents in territory management and quota allocation, improving forecast accuracy by 30% and boosting team productivity as seen in high-performers using AI (61%).Built custom LWC and integrations via REST APIs, ensuring scalability for thousands of users, with auto-allocation features driving revenue growth and low-entry AI adoption.Delivered enterprise-grade systems for compensation planning, leveraging machine learning for capacity forecasting, resulting in faster deal closures and 223% ROI in similar implementations- Salesforce Clouds: Sales Cloud, Service Cloud, CPQ, Territory Management- AI: Einstein AI, Agentforce, Machine Learning, Predictive Analytics- Development: Apex, LWC, Aura Components, SOQL, SOSL- Automation: Flow Builder, Process Builder- Integrations: REST/SOAP/Bulk APIs- Methodologies: Agile, Scrum, Project Management
Education
Utah Tech University
AA, Spanish GE
2003 — 2005
Utah State University
Master of Business Administration - MBA, Business Administration and Management, General
Utah Tech University
BS, Computer Information Systems
2005 — 2006
Skills
- Waterfall
- Strategy
- Rest
- Salesforce.com
- Workfront Implementation
- Cloud Computing
- Attask
- Digital Photography
- Software Project Management
- Crm
- Web Applications
- Perl
- Salesforce.com Consulting
- Enterprise Software
- Sdlc
- Ham Radio
- Saas
- Process Engineering
- Workfront Development
- Mysql
- Sharepoint
- Six Sigma
- Application Architecture
- Program Management
- IT Operations
- Management
- Soap
- Salesforce.com Implementation
- Linux
- Systemic Thinking
- Ms Project
- Agile Project Management
- Product Management
- Salesforce.com Development
- Process Improvement
- Software Development
- Scrum
- Pmo
- Pmp
- Leadership
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