John Caughell
Growth Catalyst + Value-led Business Communicator
- Role
- Client Engagement & Narrative Strategy Lead at IBM
- Location
- Columbus, OH, US
- LinkedIn followers
- 500 followers
About John Caughell
John brings extensive experience driving B2B growth initiatives for top-ranked tech consultancies and global agency networks across a wide range of clients and industries. In this capacity, he partners with diverse teams to articulate and evangelize human-centric value propositions grounded in client insights and needs. With broad craft expertise in growth strategy and operations, strategic storytelling, content and RFP response development, pursuit management, performance coaching, and client experience design, John brings a right/left-brained approach unique in the business development and consulting disciplines.
Experience
Client Engagement & Narrative Strategy Lead
Jan 2024 — Present
IBM Consulting – U.S. Federal Markets
Education
Otterbein University
BA, Political Science
2001 — 2005
Otterbein University
BA, Public Relations
2001 — 2005
Skills
- Brand Development
- Project Planning
- Presentation Development
- Indesign
- Adobe Creative Suite
- Presentation Design
- Storytelling
- Strategic Communications
- Art Direction
- Integrated Marketing
- Marketing Strategy
- Content Development
- Advertising
- Interactive Marketing
- Graphic Design
- Social Media
- Creative Direction
- New Business Development
- Project Management
- Editing
- Creative Strategy
- Marketing Communications
- Business Development
- Powerpoint
- Multimedia Design
- Digital Marketing
- Marketing
- Digital Strategy
- Presentation Coaching
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