John Barrack
Founder and CEO @Gardenstead
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WORK HISTORY
Founder and CEO @Gardenstead
Toronto, ON, CA
Gardening in the online world is highly fragmented. Gardenstead, which was founded by Barrack in 2019, is the nexus for the home gardening industry; gardeners, influencers and anyone providing goods and services to indoor and outdoor gardeners.Using platforms such as Facebook, Instagram, YouTube and Pinterest, gardenstead has created a highly engaged community of influencers and engaged home gardeners that now exceeds unique members and subscribers. This growth has been generated with minimal capital investment.Barrack leads a team of content creators and social media managers with a business model that is focused on building partnerships with companies within the sector as well as those looking to connect with a passionate group of individuals who are house proud. The Gardenstead community provides an excellent opportunity to cross-sell food, home improvement and other goods and services related to the home environment.
EDUCATION
Trent University
B.A. (Honours), Politics and Sociology
Dalhousie University - Schulich School of Law
Bachelor of Laws - LLB
ABOUT JOHN BARRACK
A successful and accomplished entrepreneur and practicing employment and labour lawyer. A proven track record as a decisive leader, team builder and spokesperson in complex multi-stakeholder and multi-jurisdictional negotiations and policy initiatives. An investor and manager in a wide variety of small to medium sized business. Effective and clear-thinking as an advisor to, and advocate for, high performing individuals entering into negotiations with their employers or business partners. Proud founder of Flowerette a full service florist @YYZ which is combined with our growing commercial greenery design and installation business. Insta floweretteyyzSpecialties: Employment contract negotiation; wrongful dismissal; collective bargaining; regulatory; lobbyist; policy specialist; entrepreneurship; M&A; management consulting
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