Johnathan Eaves
Communications, Marketing and Media Nerd | Lover of Data, Analysis, and Borg-level Efficiency | I ask a lot of questions 😊
- Role
- Associate Vice President of Communications at Axxess
- Location
- Dallas-Fort Worth, TX, US
- LinkedIn followers
- 500 followers
About Johnathan Eaves
Corporate communications and public relations management professional with 10+ years of experience leading key awareness initiatives across large organizations in media, healthcare IT and B2B SaaS. Known as an expert in delivering creative, reliable, cost-effective AI-forward campaigns that drive business growth in a fast-paced environment. Highly praised for work ethic, writing, resourcefulness, strong analytical skills, resource management, and successful delivery of quality work.
Experience
Associate Vice President of Communications
Jan 2026 — Present · Dallas-Fort Worth, TX, US
Led the cross-functional effort to refresh brand messaging to achieve strategic positioning and AI search engine discoverability. Created messaging and communications plans to increase awareness of strategic objectives and major accomplishments including unique cybersecurity certification. Led planning and execution for elements of annual company conference including script writing, stage management and run of show production. Created key executive messaging strategies to maximize exposure during high-value industry events. Developed and managed PR and media strategies that resulted in share of voice increase of 25%, overtaking competitors. Created system to optimize partnership channels to effectively reach new audiences with advertising and content marketing. Managed ABM content marketing program designed to achieve thought leadership positioning with high-value impressions to generate 500+ leads. Developed content marketing strategies around home health and hospice topics in close collaboration with subject matter experts, gathering unique pageviews monthly tied to MRR. Developed creative social media content to generate higher engagement that drove 38% organic increase in LinkedIn follower count and 3,500+ engagement activities over 6 months.
Education
Abilene Christian University
Bachelor of Science - BS, Communication and Media Studies
Skills
- Brand Management
- Microsoft Word
- Project Management
- Event Planning
- Employee Relations
- Strategy
- Problem Solving
- Creative Writing
- Employee Training
- Social Media
- Customer Relationship Management (Crm)
- Research
- Writing
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