John Wilson M.

About John Wilson M.

I harness classical consumer science and new-age marketing technology to deliver winning brands that are built to last. As an astute & seasoned marketing leader, with core competencies in full stack marketing (digital, offline & beyond), I am adept at leveraging AI, automation & classical marketing science to deliver impactful results. I am always enthralled by complex business challenges that drive my inner quest to deliver simple, disruptive, effective marketing solutions that make financial & business sense. I am skilled in leading teams to deliver disruptive marketing using data-driven insights, analytics and most importantly creativity. Over the years I have gained sharp acumen in P&L product & business management, with expertise to optimise marketing efforts through cross-functional data integrationI believe from my experiences, that I am a naturally gifted marketer with the ability to turn stakeholder visions into actionable goals. I have gained the expertise of integrating AI, automation, digital marketing (search, social, content, AI, CRM, mobile, omni-channel) and classical consumer marketing science (brand, behaviour, loyalty, lifecycle) to synchronise efforts and maximise impact. I have been a proven leader with 20 years of experience, having directed campaigns, 100+ brand launches, and ad films, gaining a reputation for quick turnaround. Additionally, in the recent past I have founded and scaled successful mid-sized Digital & AI Marketing Agency, a lifestyle aesthetic clinic and a luxury spa & salon in 6 months. I bring hands-on experience of managing marketing budgets ranging from USD 1M to USD 2B, lead large teams while addressing complex stakeholder needs.As a creative marketer, my mantra is \'Ideas are worth nothing unless executed, Executions are worth nothing unless it adds value to financial bottomline\"

Experience

1. Global Lead - Digital Marketing Operations

   Accenture

   Mar 2025 — Present · Mumbai, IN

   Global Marketing Lead | Building Scalable Digital Teams | Driving Creative, CRM, SEO, and Analytics ExcellenceCurrently leading global marketing delivery for a Fortune 500 client, with end-to-end responsibility across Creative Operations, CRM, Omnichannel Campaigns, SFMC, Social Media, SEO, Web Operations, and Marketing Analytics across all geographiesSpearheading the setup and scale of a high-performance digital marketing workforce, while driving seamless transitions and operational excellence. Trusted partner to senior client stakeholders, providing strategic direction, robust governance, and delivery oversight across global markets.Passionate about building future-ready marketing ecosystems that blend creativity, data, and technology.

Education

• Graduate School of Business, Delhi

  MBA, Marketing

  2002 — 2004

• ICFAI

  PGD in Brand Management, Brand Management

  2004 — 2005

• Mudra Institute of Communications, Ahmedabad (MICA)

  PGD in Advertising Management & PR, Advertising Management & PR

  2007 — 2008

• IIT Bombay - Shailesh J. Mehta School of Management

  PGC in Corporate Strategy, Corporate Strategy

  2005 — 2006