John Scott

Co-founder & CEO @Shopliftr

Ottawa, ON, CA

EMAILS

[email protected]

MOBILE NUMBERS

+91 *********19

Reveal Contact Details

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WORK HISTORY

Nov 2021 — Present

Co-founder & CEO @Shopliftr

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EDUCATION

1984 — 1987

The University of Western Ontario

B.Sc.

1987 — 1989

Carleton University

Economics

SKILLS

StrategySoftware Project ManagementExecutive ManagementDigital MediaProgram ManagementSocial Media MarketingStrategic PlanningVenture CapitalMarketing StrategyBusiness StrategyStart-UpsAgile MethodologiesOnline AdvertisingEntrepreneurshipStrategic PartnershipsBusiness Development

ABOUT JOHN SCOTT

I specialize in leveraging innovative, technology-driven solutions that transform data into action—driving measurable change for clients, partners, and businesses alike. This passion has been the throughline of my diverse career across consulting, business development, and entrepreneurship. In 2004, I co-founded MyGroceryDeals.com (now ShopLiftr), which has grown into a leading dynamic creative optimization (DCO) advertising platform. Our proprietary SMART™ technology powers dynamic display, video, CTV/OTT, and DOOH campaigns that seamlessly connect consumers’ online intent with hyper-local, in-store purchases—bridging the gap between digital engagement and real-world action.

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