John Marchesini
Co-Founder, COO at IndiCue
- Role
- Co-founder & COO at Indicue
- Location
- Las Vegas, NV, US
- LinkedIn followers
- 500 followers
About John Marchesini
As Co-Founder and COO of IndiCue, I am passionate about shaping the future of Connected TV (CTV) monetization. With a proven track record across leading media organizations and innovative startups, I have consistently driven digital transformation and growth in the streaming ecosystem.Previously, I held senior executive roles at Paramount Global and FOX, where I led the Digital Product org for streaming and digital distribution. At FOX TV Stations, I spearheaded the launch and expansion of ad-supported streaming channels, including the 24/7 news channel “LiveNOW from FOX,” “FOX SOUL,” and 17 FOX Local channels. Reporting directly to the Chief Digital Officer, I played a pivotal role in expanding FOX’s digital audience and revenue across streaming and CTV platforms. As VP of Product at CBS Media Ventures, I led the development and execution of multi-platform digital strategies for a diverse portfolio of entertainment brands. I redefined the ad-supported streaming business for syndicated properties such as “Inside Edition” and “Entertainment Tonight,” helping ET achieve industry-leading monthly video streams.Earlier in my career, I guided The Hollywood Reporter’s digital transformation as Director of Digital Product, launching innovative content management systems, mobile apps, and video products.My leadership experience also includes executive roles at emerging technology startups, including The ARIA Network and Aventus, where I helped bring cutting-edge solutions to market. I am committed to advancing the streaming and CTV industry through strategic innovation, operational excellence, and a relentless focus on audience engagement and revenue growth.Let’s connect to explore how we can shape the future of streaming together.
Experience
Co-founder & COO
Jul 2023 — Present · Los Angeles, CA, US
IndiCue is the engagement platform for Connected TV (CTV). We power in-house monetization solutions, purpose-built for CTV/AVOD/streaming with full transparency. We enable user viewing patterns to drive advertiser outcomes, building the engagement ecosystem.
Education
Washington University in St. Louis - Olin Business School
Finance
Washington University in St. Louis
Bachelor's degree, Computer Engineering
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