John L. Olson

WORK HISTORY

EDUCATION

SKILLS

ABOUT JOHN L. OLSON

Senior Executive offering a portfolio of expertise in key roles within CPG-industry organizations, driving next-level success and brand awareness throughout emerging and mature markets. President Western Sales and Marketing with Strategic Growth Partners and 25 years’ expertise leading market advancement strategies and collaborating with key business partners to optimally position client and customer portfolios. Deep expertise driving business charters to realize exponential revenue and profitability gains, capitalizing early on market opportunities. Influential leader with a 360° business perspective; skilled in developing equitable partnerships, high-performance teams, and leading with excellence. Leadership distinction includes roles as Vice President - National Client Development, Acosta Sales and Marketing; Vice President West Acosta Fresh Foods and President/Owner, Aspen Food Marketing, Inc. Colorado Growing national portfolios consisting of Top 50 FMCG/CPG brands. Driving exponential growth culminating with $1.7B annual sales as RVP - Fresh Foods at Acosta. Former President/Owner of Aspen Sales and Marketing; grew annual sales from $6.5M to $65M. Listed as Entrepreneur Magazine\'s \"Hot 500 Fastest Growing Businesses\"(Aspen) Earned Region Manager of the Year (Churny Co.); Region Manager of the Year-3x (Bel Brands); Broker of the Year (Jimmy Dean Foods; Advance Brands). Portfolio of 175+ clients included: Churny Co./Kraft-Heinz, Tyson Deli, Michael Foods Deli, Jimmy Dean, Foster Farms, Coleman Natural Beef, Advance Brands, Bel Brands, Stacy\'s Snacks, Smithfield Foods/Cook\'s Ham.CPG EXPERTISE: Retail Food Services; Fresh Foods; DMPB; Emerging & Mature Market Strategy; Revenue & Profitability Gains; Tactical Planning; Strategic Vision; CPG Brand Knowledge; Client/Business Development; Perimeter of Store; Whitespace; Innovation; Market Intelligence; Client/Broker Relationships; Distribution; P&L; QBR; KPI