John Hancock

WORK HISTORY

ABOUT JOHN HANCOCK

My career started in the marketing department of a large Manchester advertising agency, where I analysed Nielsen data, helped develop marketing strategies for agency clients and wrote marketing insight reports. I enjoyed the work but eventually came to the conclusion that my real interest lay in the creative side of the business and said yes when I was offered a job as a writer with a large Liverpool group. My creative career took me to the position of creative director, a job I eventually left to co-found HTP over 20 years ago. HTP clients are largely but not exclusively in the science and technology sectors. We work collaboratively with start-ups, established UK companies and international corporations. We get to the essence of often complex subjects, then turn insights we have gained into work that stands out via a combination of striking visuals and powerful messages, which we frequently support with our 3D animation services to dramatic effect. Outside work I read a lot, take country walks and spend a great deal of time on our large garden.