John Drescher
Award-winning creative, experiential innovation, and production excellence
- Role
- Chief Creative Officer (CCO) at Portal Thermaculture
- Location
- Los Angeles, CA, US
- LinkedIn followers
- 500 followers
About John Drescher
Award-winning creative leader with an MFA in scenic design and 12+ years of hands-on show…
Experience
Chief Creative Officer (CCO)
Jan 2024 — Present · Boulder, CO, US
Founded and scaled a category-defining social wellness brand, integrating contrast therapy clubs, cold plunge products, studio management software, and lifestyle extensions into a vertically integrated ecosystem.Directed brand strategy, creative vision, and architectural design across club formats including mobile clubhouses and brick & mortar builds to create franchise-ready models to accelerate nationwide expansion.Spearheaded product innovation, developing proprietary code compliant cold plunges, mobile pop-up vehicles, and studio management software.Forged national partnerships with aligned brands like Arc’teryx, OnCloud, and Laird Superfood with co-created immersive activations and events that amplified brand reach and cultural relevance.Drove early revenue growth ($1.8M+ gross sales) and positioned the company to scale a multi-location rollout across the US.
Education
University of Wisconsin-Madison
Master of Fine Arts - MFA, Technical Theatre/Theatre Design and Technology
2016 — 2019
Washington University in St. Louis
Bachelor’s Degree, Psychology
2011 — 2015
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