John Buffone
Vice President, Industry Advisor at The NPD Group
- Role
- Vice President, Industry Advisor at The Npd Group
- Location
- Oceanside, NY, US
- LinkedIn followers
- 500 followers
About John Buffone
With over 25 years of experience in the consumer research and entertainment industries I\'ve advised many of the largest media and consumer technology brands in the industry. My industry expertise is focused on how connected devices are rapidly changing the way consumers use technology at home and on the go. As such, my research focuses on the confluence of digital content distribution and consumer electronics trends. As an industry analyst, you\'ll regularly see me quoted in the trades.Prior to joining NPD’s Connected Intelligence team in 2012, I held positions as Director of Product & Client Development for NPD’s Entertainment practice. In these roles I led NPD’s home video client service team that supported the evolving digital market intelligence needs of the major movie studios and video retailers. I developed NPD’s Blu-ray Disc research portfolio, Digital Video tracking service, as well as the Home Automation and Digital Distribution Advisory services.
Experience
Vice President, Industry Advisor
Jul 2022 — Present · Port Washington, NY, US
Education
University of Hartford
Bachelor of Arts (BA), Psychology and Philosophy
1994 — 1998
Skills
- Quantitative Research
- Marketing Research
- Connected Devices
- Management
- Team Management
- Product Development
- Analysis
- Sales
- Consumer Behaviour
- Segmentation
- Customer Insight
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