John Berardi

Experience

1. Sales Director

   Shiseido

   Jan 2009 — Present · Boston, MA, US

   PROFESSIONAL SUMMARYAccomplished Corporate Professional with 30+ years retail/net sales, management, strategy, teamdevelopment, delivery and operational experience in the cosmetic industry.SKILLSStrategic objective execution Process improvementNational account management Corporate budgetingEnthusiastic yet professional demeanor Leam building expertiseAccount development Budget forecastingNetworking skills Critical and creative thinkingManagement collaborationWORK HISTORYRegional Sales DirectorShiseido - New York 1990 - CurrentManaged a portfolio of 9 accounts totaling 38M in sales and 23M net.Prospected and conducted face-to-face sales calls with business executives and directors throughoutassigned territory.Achieved team sales goals by 100%.Built relationships with Macy\'s, Lord & Taylor, Saks, Barneys,Neiman Marcus,Dillards,Sephora,JCPennySephora, Cosbar and at one time 90 Independent Store accounts.Responsible for retail growth of 15 states in eastern half of the United States.Achieved profitability for both retail and net, maintained advertising, demonstration and operatingbudgets for the team.Supervised 11 direct reports and oversight of 375 indirect US Department Sales representatives.