Joey McCabe
VP of Marketing at Freedom Foundation
- Role
- Vice President Marketing at Freedom Foundation
- Location
- Washington, DC, US
- LinkedIn followers
- 500 followers
About Joey McCabe
On the life-long journey to find the best craft beer in the world. Former Corban…
Experience
Vice President Marketing
Jan 2021 — Present · WA, US
Increased email subscriber list by 130% in 2021 through improved digital marketing campaigns.• Attended meetings with clients and prospects to increase funding and bring in new donors.• Rebranded the website to better tell the company’s story and tailored the customer journey to our four main personas.• Implemented HubSpot to create stronger marketing campaigns, manager customer data, and maximize automation with Salesforce integrations.• Managed direct mail advertising for monthly letters sent to the house file and coordinated a donor acquisition piece.• Wrote scripts and designed storyboards for videos produced in-house for development and outreach purposes.
Skills
- Microsoft Office
- Sports
- Customer Service
- Hootsuite
- Management
- Public Speaking
- Leadership
- Event Planning
- Social Media
- Marketing
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