Joey Marin
Art Director, Creative Manager
- Role
- Director of Creative Services Art at ProbablyMonsters
- Location
- Bellevue, WA, US
- LinkedIn followers
- 500 followers
About Joey Marin
Art Director and Senior Visual Designer with more than 14 years of agency and in-house…
Experience
Director of Creative Services Art
Feb 2022 — Present · Bellevue, WA, US
Collaborated with marketing leadership, General Managers, Art Directors, and external creative partners to define and develop visual identities and comprehensive brand packages for announce and launch campaigns supporting our first two games, Storm Lancers and Ire: A Prologue. Providing Art Direction across ProbablyMonsters’ marketing initiatives—across all channels—to drive the development of brand style guides, scalable design systems, and end-to-end logo design for multiple game titles.Oversee customer-facing web initiatives by aligning marketing objectives with creative execution, collaborating with our UX/UI designer and web developers to deliver visually compelling, user-centered websites with strong motion and design direction. Directed the ProbablyMonsters website redesign, dev team landing pages and game websites.Collaborate with development teams to define early in-game visual direction through look-and-feel testing, with a focus on typography and UI prototypes. Directed final in-game font exploration and secured licensing agreements, ensuring consistency and compliance across game development teams.Manage external creative partners and contractors, overseeing schedules, statements of work, creative briefs, and art direction to ensure seamless collaboration and high-quality deliverables.Spearheaded the design and production of merchandise and apparel for both team-specific and central initiatives, aligning creative vision with brand strategy and overseeing end-to-end execution.
Education
The Art Institute of Seattle
Bachelor of Fine Arts, Graphic Design
2002 — 2005
Skills
- Email Marketing
- Posters
- Mac
- Creative Direction
- Advertising
- Graphics
- Brochures
- Typography
- Brand Development
- Direct Marketing
- Collateral
- Packaging
- Logo Design
- Graphic Design
- Branding & Identity
- Art Direction
- Web Design
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