Joey Cuevas
Strategic Planner @Team One
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WORK HISTORY
Strategic Planner @Team One
Accounts: Lexus, Alarm.com, Northern Trust, RedBubble + Led national and dealer level brand strategy for Lexus, including new vehicle launches (GX), sustains (ES, NX), sales events (March Sales Event, December to Remember), LexusCare, and thought leadership projects + Developed materials and conducted research for consumer insights and vehicle testing + Built competitive audits for Northern Trust, Redbubble, and Alarm.com + Managed the 2022 Legacy Lab Scholarship program (208 applications from 124 universities in the US)
ABOUT JOEY CUEVAS
Your friendly neighborhood strategist, traveler, crooner, shooting guard, A-Lister…
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