Joe Owers
Salesforce Marketing Cloud Architect @Thirdeye Consulting
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WORK HISTORY
Salesforce Marketing Cloud Architect @Thirdeye Consulting
EDUCATION
Trailhead by Salesforce
Trailhead Double Star Ranger
Anglia Ruskin University
Bachelor’s Degree, Business Information Systems
SKILLS
ABOUT JOE OWERS
Salesforce Marketing Cloud Architect with 10+ years in marketing automation and CRM strategy, specializing in designing scalable, high-performing solutions.I have 8+ years of hands-on experience in the Salesforce ecosystem, helping businesses maximize Marketing Cloud’s potential through multi-channel journeys, data-driven personalization, and sustainable data architectures.With a strong background in requirement gathering, solution design, and stakeholder management, I excel at translating business needs into scalable marketing automation solutions. My expertise spans: Marketing Cloud Architecture – Journey Builder, Email Studio, Mobile Studio, and Data Cloud integration. Data Strategy & CRM Integration – Designing robust data models and segmentation frameworks. Best-in-Class Automation – Optimizing multi-channel campaigns for engagement and efficiency. Process & Governance – Building business processes, training teams, and driving MarTech adoption.I have a track record of mentoring teams, leading strategic projects, and presenting to senior stakeholders, ensuring Marketing Cloud investments deliver measurable business impact.
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