Joe Donnelly
Driving brand strategy with insights and market research expertise @ Qwerry | MBA
- Role
- Founder and Brand Insights Director at Qwerry Llc
- Location
- Washington, DC, US
- LinkedIn followers
- 500 followers
About Joe Donnelly
I am a seasoned strategist and researcher with a strong foundation in brand management, market research, and data-driven insights. My professional journey spans leadership roles at top-tier firms like PwC, Deloitte, and The Brand Consultancy, where I honed my expertise in developing brand strategies that align with business objectives. With an MBA from Columbia Business School focused on marketing and certifications in qualitative research, my approach combines analytical rigor with creative problem-solving. As the founder of Qwerry, I bring this experience to help organizations tackle complex branding challenges with clarity and confidence.Qwerry is a research-first brand consultancy committed to helping clients grow their brands by asking the right questions. We specialize in modern brand research methodologies grounded in empirical evidence and provide actionable insights through dynamic reports and data apps tailored for organizational use. From crafting impactful brand strategies to delivering recommendations tied directly to marketing laws of growth, we empower marketers, business owners, and brand leaders to build lasting brands that resonate internally and externally. Contact me if you\'d like to learn more!
Experience
Founder and Brand Insights Director
Apr 2021 — Present · Washington, DC, US
Education
Corcoran School of the Arts and Design at The George Washington University
Digital Design, Design Thinking, Architectural Drawing (Summer 2014)
Columbia Business School
MBA, Marketing
2008 — 2010
Boston University
BS, Business Administration, General Management
1997 — 2001
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