Joe Mason
- Role
- Chief Marketing Officer at Allianz Partners
- Location
- Richmond, VA, US
- LinkedIn followers
- 500 followers
About Joe Mason
Accomplished global Chief Marketing Officer known for driving exceptional results…
Experience
Chief Marketing Officer
Jun 2014 — Present
CMO responsible for marketing strategy and execution for Allianz\'s multi-billion dollar travel line of business. Specific responsibilities include marketing analytics, optimization, B2C and B2B2C marketing, product management, customer experience, creative services, and public relations. Allianz Partners is a global provider of insurance and assistance services and is part of Allianz SE, one of the world\'s largest companies based in Munich, Germany.
Education
William & Mary – Raymond A. Mason School of Business
MBA, Marketing / Operations
1995 — 1997
University of Virginia
BS, Commerce / Business
1988 — 1992
William & Mary
Master of Business Administration - MBA, Marketing/Marketing Management, General
Skills
- Business Strategy
- Marketing Strategy
- Process Improvement
- Social Media
- Direct Marketing
- Digital Marketing
- Channel Strategy
- New Business Development
- Strategic Planning
- Portfolio Management
- Marketing Management
- Agile Methodologies
- Enterprise Software
- Online Marketing
- User Experience
- Customer Retention
- Channel
- Organizational Leadership
- Product Management
- Social Media Marketing
- Analytics
- P&L Management
- Media Planning
- Strategy
- E-Commerce
- Management
- Web Marketing
- Integration
- Leadership
- B2b
- Business Development
- Usability
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