Joel Rakes

Senior Manager, Product Marketing @SmartRecruiters

Nashville, TN, US
MOBILE NUMBERS
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WORK HISTORY

Oct 2025 — Present

Senior Manager, Product Marketing @SmartRecruiters

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Nashville, TN, US

Head of Product Marketing team of 3 focused on bringing the next generation of recruiting software tech to market.

EDUCATION

N/A

Alfred Lerner College of Business & Economics at University of Delaware

Bachelor of Science, Marketing, Management

SKILLS

Creative DirectionE-CommerceDigital MarketingSocial Media MarketingCmsMarketing StrategyOnline MarketingSocial MediaWeb DesignMarketingMarketing ManagementEmail MarketingWeb MarketingBloggingLead GenerationOnline AdvertisingSEO

ABOUT JOEL RAKES

I\'m an experienced brand and product marketer with diverse experience ranging from banking, publishing, agency-side, Gig economy, marketplaces, Insurtech, EdTech, and early-stage startups. In 2015 I joined a little startup called Lyft as their 2nd regional brand marketing hire, one of the first few hundred employees and went on quite the journey from early stage startup to IPO and beyond for nearly five years. Since my time at Lyft I\'ve focused on Product Marketing with leading the supply-side product marketing team for Outschool, launching complicated products at Checkr, building out product marketing for providers at mental health tech startup, Headway, and most recently leading product marketing for AI-powered recruiting pioneer, SmartRecruiters.

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