Joelly Goodson

WORK HISTORY

SKILLS

ABOUT JOELLY GOODSON

Hi! I\'m Joelly, AKA the Branding Badass, a title I’ve earned through two decades of helping businesses amplify their brand. At BAMKO, we help enterprise brands drive growth and boost engagement with our creative & cost-effective solutions. I was also the host of BRANDING MATTERS - a podcast I created to give listeners free access to global leaders sharing insights on building brand equity. I’m proud that it’s been recognized among the 40 Best Branding Podcasts Worldwide, 17 Branding Podcasts Worth Your Time (2025), and 20 Great Podcasts to Grow Your Brand. I say \"was\", because after five incredible years, I wrapped up the show on a high note in December 2025I’m a professional speaker, which isn’t just a job - it’s a passion. I love sharing my personal brand-building story and provide actionable tips that help people discover their BADASS super power! Whether I’m on stage or behind the mic, I’m on a mission to empower others to tell their most authentic story.When I’m not building brands, I’m proudly building others up, as an ambassador at GEMS FOR GEMS - a charity dedicated to empowering women who’ve experienced domestic abuse. As a single mom to two incredible young men, I know firsthand the power of resilience and determination.My life motto? It’s never too late to reinvent yourself, chase your dreams, or make a meaningful impact. Let’s connect and see how I can help you elevate your brand!