Joel Lapp

Integrated Marketing Strategy | Performance Marketing | Business Operations

Role
Founder, Managing Partner at Native Lift
Location
Brooklyn, NY, US
LinkedIn followers
500 followers
General Business & ManagementView LinkedIn profile

About Joel Lapp

Digital marketing professional with expertise in strategy consulting, search & social media marketing, e-commerce, content marketing, and product development. Management experience includes overseeing advertising teams in planning and execution of integrated marketing programs for global brands and publishers. Specialties: digital business strategy, online marketing, interactive media, e-commerce, integrated marketing, search engine marketing (SEM), search engine optimization (SEO), social media marketing (SMM), mobile advertising, content marketing, growth marketing, advertising campaign development, streaming media, mobile advertising, online community management, content programming, business operations, business development, project management, product development, affiliate marketing, programmatic advertising, CTV advertising

Experience

  1. Founder, Managing Partner

    Native Lift

    Apr 2013 — Present · New York, NY, US

Education

  • University of Missouri-Columbia

    BA, Communication

Skills

  • Sem
  • Digital Strategy
  • Strategy
  • E-Commerce
  • Advertising
  • Product Management
  • Digital Marketing
  • Online Advertising
  • Integrated Marketing
  • Competitive Analysis
  • Business Strategy
  • Streaming Media
  • Digital Media
  • Project Management
  • Strategic Partnerships
  • New Business Development
  • Mobile Advertising
  • Product Development
  • Interactive Media
  • Community Management
  • Business Operations
  • Quantitative Analytics
  • Programming
  • Mobile Marketing
  • Display Advertising
  • Web Analytics
  • Email Marketing
  • Ppc
  • Search Advertising
  • Social Media Marketing
  • Omniture
  • SEO
  • Interactive Marketing
  • Online Marketing
  • Content Marketing

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Joel Lapp — Founder, Managing Partner at Native Lift in Brooklyn, NY, US | Unifers