Joel Ertsgaard
Creative Director at F5
- Role
- Creative Director at F5
- Location
- Seattle, WA, US
- LinkedIn followers
- 500 followers
About Joel Ertsgaard
Experienced creative leader, skilled at putting the customer at the center of engaging and emotionally meaningful communications.Leader in the implementation of successful creative campaigns, empowering team members with freedom to explore creative solutions within a framework that guides ideation, iteration, collaboration, and feedback.Team builder, drawing on each person’s strengths to maximize team effectiveness, encouraging team members to take risks and stretch their abilities, and striving to develop a culture that inspires creative confidence—where optimism and curiosity fuel exploration and experimentation, and where trust and camaraderie generate a spirit of collaboration and momentum toward shared business goals.
Experience
Creative Director
Oct 2019 — Present · Seattle, WA, US
Responsible for driving global creative strategy and the visual expression of F5\'s brand Lead the F5 Creative Studio and creative agency engagements, and partner with product design teams, to provide relevant, inspiring, and unified customer experiences at all touch points
Education
Pacific Lutheran University
BFA, Graphic Design
1990 — 1994
SBGE at Seattle Pacific University
MBA, Management
2001 — 2003
Lancaster University
Lancaster, UK
1992 — 1992
University of Washington
Master Certification, User-Centered Design
2012 — 2013
Skills
- Banners
- Graphic Standards
- Pos Design
- Interaction Design
- Adobe Creative Suite
- Branded Environments
- Photography
- Brand Development
- Magazine Design
- Client Relationship Building
- Creative Strategy
- Collateral Design
- Packaging
- Rich Media Banners
- Brand Standards
- Indesign
- User-Centered Design
- Posters
- Banner Ads
- Visual Communication
- Print Collateral
- Marketing Communications
- Graphics
- Illustrator
- Corporate Identity
- Photo Art Direction
- Online Advertising
- Graphic Design
- Branding & Identity
- Magazine Advertising
- Typography
- Catalog Design
- Digital Advertising
- Creative Problem Solving
- Photo Shoot Direction
- Brochures
- Signage Design
- Logo Design
- Mobile Advertising
- Art Direction
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