Joel Swanson

Director of Sales Marketing @Townplace Suites Marriott

Omaha, NE, US

Lead hotel sales strategy driving revenue growth across corporate, group, extended-stay, medical, sports, and project business • Develop and execute annual sales plans to optimize occupancy, ADR, RevPAR, and market share • Manage corporate negotiated accounts, RFPs, and local business partnerships to build base demand • Prospect and grow relationships with construction, medical staffing, and local corporate clients • Analyze STR, pacing, and comp-set data to guide sales and pricing decisions • Collaborate with Revenue Management and Operations to align pricing, inventory, and forecasts • Oversee group sales from lead generation through contracting, execution, and repeat business • Represent the hotel through networking, community engagement, and brand visibility initiatives • Leverage Marriott systems (CI/TY, OneSource, Cvent, GXP, FOSSE) to manage leads and performance • Deliver consistent results while upholding Marriott brand standards and guest satisfaction

McCook Community College

General Educational Development Degree