Joel Gouveia
Founder & Festival Director @Aurorapalooza
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WORK HISTORY
Founder & Festival Director @Aurorapalooza
Aurora, ON, CA
The only music festival between Toronto and Barrie supporting mental health initiatives across Canada.
EDUCATION
INSEAD
Specialization, Blockchain Revolution
Wilfrid Laurier University
Bachelor of Arts (BA), Communication and Media Studies
Humber College
Post Graduate Certificate, Music Business
SKILLS
ABOUT JOEL GOUVEIA
I manage and consult artists at Sincerely Management, building careers through strategy, touring, sync, and superfan engagement. I also work in music supervision and brand partnerships, bridging the gap between culture and commerce. On the side, I write about the future of the music industry on Substack— covering topics like AI, blockchain, artist monetization, and the rise of superfan clubs. My goal is to cut through the noise, share hard truths, and spark conversations that help artists thrive in a rapidly changing landscape. At the core, I believe the next decade in music belongs to the builders: artists who own their audience, managers who think like entrepreneurs, and companies who invest in communities, not just catalogs. https://substack.com/@joelgouveia
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