Joe Kelley

About Joe Kelley

With over a decade of progressive experience in digital marketing, I currently serve as the Chief Marketing Officer at Naviam (formerly Projetech), a newly launched global brand uniting some of the most respected names in the IBM Maximo ecosystem.Leading the Naviam rebrand, from strategy through execution, has been one of the most rewarding and transformative projects of my career. This global initiative brought together teams across multiple regions and time zones, and I’m proud to have played a central role in shaping and launching a unified brand that reflects our collective vision and ambition.My background spans all facets of digital marketing, including brand development, strategic planning, demand generation, and growth marketing. I specialize in turning complex ideas into clear, compelling narratives that drive results, whether it’s elevating brand visibility, supporting international expansion, or strengthening customer engagement.Outside of work, I enjoy skiing, supporting the Cincinnati Bengals, and spending meaningful time with family and friends, values that keep me grounded and inspired in life and leadership.

Experience

1. Chief Marketing Officer

   Naviam

   Apr 2025 — Present · Cincinnati, OH, US

Education

• University of Cincinnati Carl H. Lindner College of Business

  Bachelor of Business Administration (B.B.A.), Marketing and Information Systems

  2012 — 2016

Skills

• Microsoft Office
• Sales
• Access
• Cad
• Salesforce.com
• SEO
• Adobe Photoshop
• Adobe Premiere Pro
• Leadership
• Adobe Creative Suite
• Customer Service
• Organization Skills
• Telephone Skills
• Marketing
• Microsoft Powerpoint
• Modx Development
• Cvent
• Microsoft Word
• Pharmacy
• Microsoft Access
• Teamwork
• Microsoft Excel
• Powerpoint
• Pardot Marketing
• Adobe Muse
• Time Management
• Dreamweaver
• Illustrator
• Photoshop