Joe Caridi

About Joe Caridi

As a strategic marketing professional with 15+ years of experience, I specialize in using advanced data analysis and AI to drive customer engagement, optimize product offerings, and enhance business outcomes. I have a deep passion for blending marketing strategies with technology to solve complex business challenges, reduce customer churn, and boost lifetime value.Throughout my career, I\'ve led cross-functional teams to successfully execute data-driven marketing campaigns, integrating AI and machine learning models to personalize customer experiences and improve campaign effectiveness. My background in customer retention and acquisition strategies, combined with my skills in leveraging large language models (LLMs), allows me to develop impactful marketing initiatives that are tailored to specific audience needs.My expertise in data analysis, customer segmentation, and personalized marketing helps businesses streamline their operations and create more meaningful connections with their customers. Whether it\'s optimizing retention strategies, driving AI product development, or helping small businesses harness the power of AI, I\'m dedicated to helping organizations achieve operational efficiency and sustainable growth through technology-driven insights.

Experience

1. Ai Consultant

   Joe Caridi Ai Consulting

   Jan 2025 — Present

   AI-powered marketing consultancy and SaaS provider delivering automated customer-experience intelligence and data-driven growth programs for SMB clients. I help businesses implement practical AI solutions that deliver measurable ROI in weeks from AI strategy and roadmapping to custom development of enterprise knowledge systems, workflow automation, and AI-native web applications. Services include team training on prompt engineering, responsible AI governance for regulated industries, and AI-powered sales and marketing automation that increases qualified lead outreach 3-5x while cutting campaign prep time in half.

Education

• University of Florida - Warrington College Of Business

  MBA

• University of Florida

  MS

• University of Florida

  BA

Skills

• Brand Management
• Cross-Functional Team Leadership
• Marketing Strategy
• Market Planning
• Media Planning
• Social Media Marketing
• Strategic Partnerships
• Email Marketing
• Leadership
• Project Management
• Corporate Branding
• Direct Marketing
• Social Media
• Digital Media Integration
• Digital Marketing
• Crm
• Product Development
• Brand Development
• Segmentation
• Advertising
• Strategy
• E-Commerce
• Marketing Communications
• Product Management
• Sales
• Marketing