Joe Candido
Sales Partnership Leader | Strategy & Solutions
- Role
- Founder CEO Chief Partnership Officer at Reimagine
- Location
- Los Angeles County, CA, US
- LinkedIn followers
- 500 followers
About Joe Candido
Joe Candido\'s career passion and proven success is in creating and leading highly effective sales partnership teams to work with Fortune 500 brands and strategic partners to sell ground-breaking corporate sponsorships with creative marketing solutions that get results. Joe\'s extensive work experience combined with his JD/MBA/Communication advanced degrees have made him uniquely qualified to lead in this area. Joe started his career at the NBC Television Network as a program lawyer rising to VP, Marketing Policy and Program Practices. In that capacity Joe collaborated with the NBC Network Sales and Marketing teams pioneering innovative sponsorship campaigns to drive incremental revenue and audience ratings. Joe then became President of AmeriTeleMedia, a subsidiary of the Home Shopping Network packaging and marketing celebrities with products for sale on and outside of HSN. A born entrepreneur, Joe then created Skycastle Entertainment, a full service integrated sales marketing agency working with NBC, Telemundo, SONY, MGM, Buena Vista Television, GM, and Fortune 500 companies, among others. NBC purchased a portion of Skycastle 7 years ago and Joe became SVP and General Manager of NBC Universal Skycastle, generating hundreds of millions of dollars of assisted revenue. Now Joe has created yet another company, REIMAGINE, working with NBC as a consultant as well as other companies, media, advertisers and agencies to develop corporate sponsorships and innovative multi-platform marketing solutions. Joe also maintains an interest in Enteractive Solutions Group, which is the premier supplier of game show and contest compliance services in the world. Throughout his career, Joe and the teams he has led have won hundreds of marketing awards, but at the center of it all, nothing makes Joe more proud than making a difference: closing deals and working on a new marketing venture, big or small, that breaks new ground creatively and overachieves all stakeholder objectives.
Experience
Founder CEO Chief Partnership Officer
Oct 2014 — Present · Los Angeles, CA, US
Education
Rutgers Business School
Master of Business Administration (M.B.A.), Business, Management, Marketing, and Related Support Services
1984 — 1986
SUNY Brockport
Bachelor's Degree, Communications
1974 — 1978
Albany Law School
Juris Doctor (J.D.), Business, Management, Marketing, and Related Support Services
1978 — 1981
Skills
- Multimedia Marketing Communications
- Integrated Marketing
- Broadcast Television
- Digital Marketing
- Multimedia
- Advertising
- Mobile Advertising
- Broadcast
- Branding Consultancy
- Creative Direction
- Marketing Strategy
- Social Media
- Branded Entertainment
- Pitching Media
- New Media
- Interactive Tv
- Sales
- Marketing
- Cmos
- Multi-Channel Marketing
- Creative Solutions
- Tv Production
- Online Advertising
- Product Placement
- Pitching Ideas
- Endorsements
- Branded Content Development
- Digital Media
- Television
- Talent Acquisition
- Management
- Mobile Marketing
- Strategic Planning
- Entertainment
- Brand Awareness
- Social Media Marketing
Find verified contacts for anyone on LinkedIn
Unifers gives sales teams verified emails and direct dials, enriched profiles, and outreach that lands in the inbox.
Free plan included · No credit card required
This profile is compiled from publicly available professional sources. Unifers is not affiliated with or endorsed by LinkedIn. Request removal of this profile.