Joe Thorn

Publishing Manager - Riot Games | Social Media & Digital Content Strategist

Role: Publishing Manager at Riot Games
Location: Los Angeles, CA, US
LinkedIn followers: 500 followers

General Business & ManagementView LinkedIn profile

About Joe Thorn

Experienced publishing professional with demonstrated success creating and executing marketing campaigns in the gaming and esports industries. Skilled in multi-platform publishing strategy, content creation, event coverage, communications, data reporting, and research. Strong digital media and communications professional graduated from Boston University School of Law and the University of Michigan - Ann Arbor.

Experience

Publishing Manager
Riot Games
Jan 2024 — Present
Oversees product publishing for the League Championship Series (“LCS”) by building season long marketing initiatives and strategies encompassing brand, content, social, influencer, creative, commercial partnerships, and paid media• Owns and directly manages the publishing budget for the LCS• Partner with global marketing teams to amplify viewership and awareness of global esports events• Works collaboratively with regional esports product leadership, broadcast, content, and commercial partnership teams to define and manage publishing for the LCS• Establishes KPIs to measure and consistently work to improve the performance and effectiveness of marketing initiatives• Collaborates with the global and regional League of Legends marketing teams to create holistic experiences for players

Education

Boston University School of Law
Doctor of Law (J.D.)
2010 — 2013
University of Michigan
Bachelor of Arts (B.A.), History
2007 — 2010

Contact information

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Work email
j•••••@riotgames.com
Personal email
•••••@•••••.com
Direct dial
+12•••••••70

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Current company

Riot Games

Computer Games · 8.3K employees · Founded 2006 · Los Angeles, California, United States

Since 2006, Riot Games has stayed committed to changing the way video games are developed, published, and supported for players. From our first title, League of Legends, to 2020’s VALORANT; we have strived to evolve the community with growth in Esports, and expansion from games into entertainment. Players are the foundation of Riot's community and because of them, we’re able to reach new heights. Founded by Brandon Beck and Marc Merrill, Riot is headquartered in Los Angeles, California, and has 4,500+ Rioters in 20+ offices worldwide. Riot has been featured on numerous lists including Fortune’s “100 Best Companies to Work For,” “25 Best Companies to Work in Technology,” “100 Best Workplaces for Millennials,” and “50 Best Workplaces for Flexibility.” Riot Games recruiters will never ask for money or request sensitive information, and they'll always reach out from an @riotgames.com email address. You can learn more about Riot’s interview process here: https://www.riotgames.com/en/work-with-us/interviewing-at-riot/interview-process

riotgames.com

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