Joe Teague

About Joe Teague

Experienced Marketing Manager with working within the industrial automation industry…

Experience

1. Marketing Manager

   Industrial Control

   Jan 2019 — Present · Grand Rapids, MI, US

   Manage, execute and grow the Advanced Manufacturing Expo (AME). Develop strategies and tactics to produce qualified clients/leads- Deploy successful marketing campaigns and own their implementation from inception to execution- Experiment with a variety of organic and paid acquisition channels such as: content creation, content curation, SEM, social media, lead generation campaigns, copy-writing, media buying, performance analysis and event management- Produce valuable and engaging content for our website and social platforms that attracts and converts our target market- Build strategic relationships and partner with key industry players, agencies and vendors- Prepare and monitor the marketing budget on a quarterly and annual basis and allocate funds wisely- Oversee and approve marketing material, from website banners to hard copy brochures and case studies- Measure and report on the performance of marketing campaigns, gain insight and assess against goals- Analyze consumer behavior and adjust email and advertising campaigns accordingly

Education

• Ferris State University

  BS, Advertising / Marketing

  1996 — 2000

Skills

• Customer Service
• New Business Development
• Digital Media
• Promotions
• Marketing
• Event Management
• Television
• Sales
• Online Advertising
• Radio
• Account Management
• Business Development
• Advertising
• Digital Marketing
• Integrated Marketing
• New Media
• Social Media
• Advertising Sales
• Public Relations
• Media Relations
• Marketing Communications
• Facebook
• Sales&Marketing
• Broadcast
• Social Networking
• Social Media Marketing
• Media Buying
• Copywriting
• Brand Management
• Marketing Strategy
• Email Marketing
• Search Engine Optimization (SEO)
• Management
• Media Planning
• Radio Advertising