Joe Shugart
Brand Identity Designer
- Role
- Senior Graphic Designer at Acuity
- Location
- Atlanta, GA, US
- LinkedIn followers
- 500 followers
About Joe Shugart
Joe Shugart is an Atlanta-based designer at Acuity Brands who also takes on freelance projects. He focuses on brand identity — creating expressive systems from thoughtful stories. He works mainly with local small businesses and intends to design resonating visual brands. His approach is guided by collaboration, curiosity, and attention to detail, ensuring the visual systems highlight the company\'s best qualities.joeshugart.com
Experience
Senior Graphic Designer
Aug 2018 — Present · Conyers, GA, US
Lead the design and art direction for our award-winning architecture brands across print, digital, and web platforms. Manage relationships with the marketing and executive team. Strategize with the marketing team on product campaigns and brand strategy.Review and provide feedback to freelance designers to ensure brand standards and high-quality work are achieved. Led the design and art direction for the company’s 2022 sustainability campaign—annual report design, photoshoot, infographic, website design, social media campaign.Directed and styled an executive and associate photoshoot for the sustainability report. Led the creative direction for the new Acuity AR application. Worked closely with the Distech Controls’ marketing and executive team to update the Distech Controls’ brand logo.
Education
Savannah College of Art and Design
Bachelor of Fine Arts (B.F.A.), Graphic Design
2015 — 2018
University of North Georgia
Bachelor of Arts (BA), Music
2005 — 2010
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