Joe Ruthruff
Senior Vice President, Television and Cross-platform Analytics @Comscore, Inc.
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WORK HISTORY
Senior Vice President, Television and Cross-platform Analytics @Comscore, Inc.
Portland, OR, US
I am accountable for the data analytics methodologies in television, streaming, and cross-platform audience measurement products at Comscore. These products are built on massive, passively-collected \"big data\" sets coupled with analytics methodologies developed by my teams. My diverse organization of 30 contributors and managers builds currency-grade data analytics methodologies for media and advertising measurement. I partner with product, engineering, operations, and executive leaders…
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