Joe Petty

About Joe Petty

Fractional CMO | Growth-Obsessed Marketer | Making Noise, Not Just AdsMarketing is loud. Everyone’s shouting, but few are actually being heard. That’s where I come in. I don’t do fluff, vanity metrics, or campaigns that “feel good” but don’t sell. I build strategies that convert, brands that stick, and content that makes people pay attention.What I Do:Fractional CMO – I help businesses scale with smart, disruptive marketing strategies.Performance-Driven Growth – Paid ads, organic reach, social, SEO—I do what works, not what’s trendy.Brand Positioning – If your audience can’t remember you, you’re already losing. Let’s fix that.Customer Psychology & Buying Behavior – Because the best marketing doesn’t feel like marketing.Why Work With Me?I’ve driven 6-figure+ revenues from lean ad spends, built marketing infrastructures from scratch, and helped brands stop blending in and start standing out.I work best with companies that want impact over impressions, results over reports, and real connections over corporate buzzwords.How I Think About Marketing:If you have to explain your brand, you’ve already lost.Good marketing gets attention. Great marketing keeps it.Creativity without strategy is just expensive noise.

Experience

1. Vice President Marketing

   Ultraspire

   Aug 2021 — Present · St George, UT, US

Education

• Southern Utah University

  Bachelor's degree, Strategic Communication

  2012 — 2017