Joe Nichols

About Joe Nichols

Joe is an experienced business leader who delivers high-value, successful innovation in both product/technology and marketing/communication. As an Innovation Leader for Procter & Gamble\'s iconic brands, from Tide to Old Spice to Head & Shoulders, Joe has a proven track record of delivering successful, sustained growth through innovation. He currently leads the Operations for P&G\'s Specialty Beauty sector, managing end-to-end operations for the latest Beauty Care startups and acquisitions.Innovation is a hallmark of Joe\'s career, from delivering major innovations for major brands, to leading digital marketing across all of P&G\'s global beauty and grooming brands, to delivering P&G\'s first-ever Service Brand, the Mr. Clean Car Wash Franchise, which has since been spun off to Private Equity. Joe also has worked across the industry to bring new technologies to light. For example, in the mid Joe led the global design and installation of the world\'s first global consumer products RFID product-tracking system (EPC) to be used in the CPG supply chain. In collaboration with key retailers including Target and Walmart, cases and pallets of products were tracked from the manufacturing floor to the retail sales floor, enabling unprecedented visibility into lead times, shelf stocking, and the overall product life cycle. Outside of P&G, Joe exercises his passion for business strategy and technology as the Founder and Chief Strategy Officer of Exquisite Home Systems. Exquisite has enjoyed a highly successful growth since its founding in 2006, and continues to deliver bespoke technology solutions for high-end residential and light commercial products, including large sports bars and business/conference centers.

Experience

1. Chief Strategy Officer Founder

   Exquisite Home Systems

   Jun 2006 — Present

   Founder and Chief Strategy Officer of Exquisite Home Systems (ex-hs.com), a Cincinnat-based custom home technology and electronics firm. Exquisite specializes in: • The world\'s only source for the \"Ultimate Man Cave,\" a 36\'-wide golf simulator that enables viewing of 2 different HD sporting events on giant 15\' screens while golfing the world\'s best courses in full 3D graphics on a center screen. This experience must be seen to be believed. Visit the company website for detials.(ex-hs.com)• Savant, the only Apple-based home control system, enabling seamless control and monitoring of the entire home from any iPod, iPad, or iPhone from anywhere in the world, from home theater to lighting to climate control.• aboutGolf PGA Tour Simulators, the world\'s most realistic indoor golf simulator system and the only one endorsed by the PGA. Showroom features a 36-foot wide 3-screen SimSurround simulator currently used by area Golf Professionals for training and lessons, utilizing a camera system for realtime feedback and swing analysis. Simulator system available for rental for outings and parties. • Cincinnati\'s only THX-certified engineer / designer on staff to ensure all systems are designed to meet the stringent specs of the motion picture and music entertainment industries.

Education

• University of Cincinnati Carl H. Lindner College of Business

  MBA, Marketing / Management

  2004 — 2006

• University of Cincinnati

  B.S., Chemical Engineering

  1995 — 2000

Skills

• Digital Marketing
• Brand Management
• Cross-Functional Team Leadership
• Marketing Strategy
• Strategy
• Management
• Consumer Products
• Entrepreneurship
• Product Development
• Analysis
• Web Design
• Information Technology
• Fast-Moving Consumer Goods (Fmcg)
• Project Management
• Strategic Planning
• Engineering
• Small Business
• Marketing
• Business Analysis
• Leadership
• Chemical Engineering
• Customer Insight
• Competitive Analysis
• Start-Ups
• Supply Chain