Joe Hayduk
Approaching creativity and marketing with a blue-collar work ethic.
- Role
- Marketing Specialist at 3dxtech
- Location
- Grand Rapids, MI, US
- LinkedIn followers
- 500 followers
About Joe Hayduk
Shade tree mechanic. Weekend warrior. Wannabe woodworker. And collector of callouses. Oh, and I make my living by leveraging my blue-collar work ethic to help brands grow and tell their story through strategic marketing. I’m Joe Hayduk, a marketer by title, but a builder by nature. Raised on a family farm and shaped by hands-on grit, I’ve always believed that success comes from putting in the effort, learning fast, and giving a damn about the details. At 3DXTECH, a high-performance 3D printing company, I lead efforts across digital campaigns, influencer strategy, content creation, trade shows, and more. Whether I’m building brand equity or launching new products, I bring a storyteller’s lens and a maker’s mindset to every project. Before this, I studied marketing and film production at Calvin University, where I learned how to connect with people both analytically and emotionally. That fusion of data and creativity still drives my work, whether I’m optimizing a Klaviyo flow, directing a product video, or rebranding a sub-brand from the ground up. I believe great marketing isn’t just polished. It’s personal, consistent, and relentlessly curious. And I’m always looking to sharpen my tools and push the next project further. If you’re into branding, storytelling, or simply building cool things that matter, let’s connect.
Experience
Marketing Specialist
Mar 2024 — Present · Grand Rapids, MI, US
Drive brand growth through multi-channel marketing, including trade show strategy, influencer partnerships, and digital campaigns. Managed collaborations with influencers totaling 300K+ YouTube subscribers to expand reach. Led email marketing improvements, increasing Klaviyo deliverability score from 48 to 76. Oversee social media, content creation, and marketing material design to ensure consistent brand messaging. Contributed to website development, product launches, and the rebranding of a key sub-brand.
Education
Calvin University
Bachelor's degree
2019 — 2023
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