Joe Ching
Group Head of Customer Technology @BAT
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WORK HISTORY
Group Head of Customer Technology @BAT
London, GB
Accountable for the group’s Customer Marketing Technology strategy, portfolio and roadmap as well as leading the group’s technology agenda in Connected Consumer Devices and Beyond Nicotine Products to unlock multi-category growth in both online and offline channels.
EDUCATION
St. Michael Instituition
High School
Multimedia University
Bachelor's Degree, Information Technology
SKILLS
ABOUT JOE CHING
Experienced IT Professional with over 20 years of CIO, Consumer Centric IT Strategies & Transformation, Product Management and Digital Marketing (B2B, E-Commerce, CRM) experiences in CPG/FMCG. Agile, well-organized, results oriented individual with proven ability to deliver strategic opportunities which bring significant business value. Extensive experience in leading and motivating large matrix and high performing offshore teams of various cultures.
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