Joe Belcher

About Joe Belcher

Joe Belcher has helped organizations extend their reach through thoughtful marketing for more than 20 years. With a knack for brand development, his superpower is putting together launch plans and digital marketing strategies that lead to tangible growth. The industry or the size of the organization doesn’t matter—Joe has worked with the large, the small, the new, and the old, from retail to real estate to higher education. In his previous role at 2A Consulting, he led the marketing launch of a new brand and website for Bellevue College’s professional continuing education division and navigated it through the pandemic as it moved to an online learning environment. He has an extensive and diverse background that includes consumer promotions with major organizations, and brand development and marketing plans with startups and mid-size companies.Prior to joining 2A Consulting, Belcher’s entrepreneurial spirit led him to drive brand development and marketing launch plans for companies in interior design, craft beer, and online furniture. Before that, he led consumer promotions for Nintendo and Hollywood Entertainment. Starting his career at Hollywood Entertainment, he supported retail growth from 300 to 2,700 locations. First as a store opener and then four years in promotions turning their local marketing strategy into a national promotions division, establishing major partnerships with companies like General Mills, Pepsi, and many national food chains. Belcher graduated with a Bachelor of Science in Business Economics from Willamette University. He has a certificate in business administration from the Foster School of Business at University of Washington.Skills: Business Development, Brand Development, Overseeing Website Launch and Development, Digital Marketing (mail marketing, social media), Consumer Promotions, Brand Evangelist, Marketing Project Management, Experiential Marketing, Agency Management, Team Development, Client Management, Consulting, Launch MarketingPossess strong partnership, management, and presentation skills, and the ability to effectively develop and represent brands internally and externally.

Experience

1. Market Vice President

   Actuate Media

   Jul 2024 — Present · Seattle, WA, US

   In this dynamic role, I am spearheading growth in the Seattle market for both Digital and Traditional Media, helping businesses navigate the complexities of digital marketing. I focus on building strong, data-driven relationships between businesses and their customers. By deeply understanding target audiences, I create custom strategies to reach them through the power of digital media. Our team of experts is dedicated to ensuring success in the ever-evolving world of online advertising, unlocking the full potential of businesses, and connecting with customers like never before.

Education

• UW Foster School of Business

  Certificate in Business Administration

  2011 — 2011

• Willamette University

  Bachelors of Science, Business Economics

  1992 — 1996