Jody Rafkind

Marketing and Community Relations Director @Rita's Italian Ice

Develop and execute marketing and community relations initiatives for 7 Rita’s locations; cultivate relationships with schools, businesses, neighborhood organizations and tourism industry professionals, implement local marketing strategies to support national initiatives and increase customer count; work with PTA members and school administrators to support education through in-store and onsite fundraisers, career days and educational programs; Research, select and organize participation in community events to increase awareness and generate additional sales; create promotional materials; Manage calendar of events and content for social media.\\\\n \\\\n\\\\n \\\\n \\\\n\\\\n \\\\n