Jodi Madden
Creative Director & Leader | Brand Steward | Hands-On Graphic Designer & Video Editor
- Role
- Director, Brand and Creative at The Mission Continues
- Location
- Schenectady, NY, US
- LinkedIn followers
- 500 followers
About Jodi Madden
Dynamic Brand and Creative Director elevating brand awareness and driving engagement through strategic design and branding solutions. Skilled in brand strategy, graphic design, website design, and video editing, using a holistic approach to deliver cohesive and impactful brand experiences. I’ve led brand refreshes for two national nonprofits, grew a niche online community to members in four months, and scaled business revenue by over 300% year-over-year. Proven expertise in providing creative solutions that inspire customer loyalty and strengthen brand longevity. I am actively seeking new opportunities to lead and innovate in brand strategy. Let\'s connect to discuss how my expertise can benefit your team.
Experience
Director, Brand and Creative
Jan 2023 — Present · US
I ensure a contemporary and cohesive brand presence by overseeing and directing all creative assets, from developing visually compelling campaigns with cross-functional teams to managing the creative output for social media, editorial content, event branding, and presentations. My strategic approach also drives substantial alignment with national branding, ensuring consistent messaging across regions and increasing local engagement. I further optimize business decisions by aligning purchasing and manufacturing strategies with brand consistency goals, ultimately elevating brand visibility and audience engagement across all platforms.
Education
Westwood College - Denver North
Associate of Arts - AA
SUNY Adirondack
Associate of Arts
Westwood College - Denver North
Bachelor of Applied Science (BASc)
SUNY Oneonta
Bachelor of Arts - BA
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