Jodi Jones

About Jodi Jones

Extremely talented executive leader with proven blend of business development, strategic…

Experience

1. Director of Marketing

   Lincare

   Aug 2015 — Present

   Drive corporate growth and annual sales. Formulate and execute annual strategic marketing plans comprised of sales initiatives, ad creation and targeting, sales messaging, collateral development, and sales support consisting of sales force ride-alongs. Grow market share ratings via HMS data implementation initiative, utilizing Salesforce to manage and monitor sales pipeline and results. Work with chief data officer and business analytics team to gather and analyze market research. Interact with and manage relationships with such organizations as Formco, Sunovion/Mylan, and Think Tank. Manage relationships with outside design firms and printing/mail houses. Manage and lead team of 8 direct reports while overseeing various business development activities consisting of core training component. Lead team in training 900 sales reps on services and sales messaging. Devise training programs from start to finish, conducting ongoing educational seminars across US, linking growth initiatives to trainings in form of contests and related activities. Conduct new hire training and engage with sales representatives to drive sales. Create sales collateral aligned with each initiative or individual training component. Participate in brainstorming sessions with senior leadership on product ideas. Collaborate with business development team to strategize sales messaging, collateral, training, and pilot programs. Oversee team in coordinating rollout from sales training to pull-through.

Education

• Cincinnati State Technical and Community College

  Associate’s Degree, Communications

Skills

• Cold Calling
• Marketing Strategy
• Account Management
• Direct Sales
• Marketing
• New Business Development
• Customer Service
• Management
• Leadership
• Sales