Jodi-Ann Scott

About Jodi-Ann Scott

Hi, I\'m Jodi! Some refer to me as a Creative Strategist, a Marketing Specialist, a Model, or a Content Creator but let\'s just say I\'m an all-around Multi-Hyphenate.I am a dynamic multi-hyphenate creator on the rise, creating content specializing in Fashion, Lifestyle, and Travel. With a keen eye for style and an adventurous spirit, I curate content that resonates with a diverse audience. My work is distinguished by a dedicated focus on illuminating the black experience by curating safe spaces, both IRL and virtually. My creations offer a window into worlds where young black creatives can envision themselves thriving and belonging.With a rich background spanning Business Development, Creative Strategy, Social Media Marketing, Operations, Brand Partnerships, Content Strategy & Creation, and Branding, I bring a comprehensive skill set to the table. Passionate about blending creativity with revenue generation, I excel in securing brand partnerships and new business opportunities that drive growth while delivering compelling, culture-first content. Looking to continue creating impactful campaigns that foster authentic connections and elevate brand visibility. My expertise extends seamlessly from conceptualizing and executing campaigns to crafting compelling content. Whether it\'s devising data-driven strategies or forging impactful brand partnerships, I thrive in every aspect of the creative process.Oh, and I also co-host a semi-annual networking event for fashion professionals of color during NYFW called The Afterparty, I\'d love to tell you more about it.

Experience

1. Social Media Manager

   Born Social

   Nov 2025 — Present · New York, NY, US

   Culture Scouting: Identify emerging cultural moments and real-time opportunities across social platforms, ideating strategic entry points for clients to authentically participate in community and cultural conversations.• Community Management: Monitor and engage with online communities through timely, brand-aligned responses; proactively uncover opportunities beyond tagged mentions to expand audience reach and build brand affinity.• Content Ideation: Leverage social-first trends, audience insights, and brand tone of voice to ideate original content concepts across written, visual, and reactive formats.• Copywriting: Serve as the brand voice across social channels by crafting compelling, platform-optimized copy for community interactions, reactive posts, and long-form captions.• Lo-Fi Content Creation: Produce and edit native lo-fi content—including memes, short-form video, Reels, TikToks, and Stories—ensuring adherence to platform best practices and rapid-turnaround creative.• Influencer Management: Identify and vet creators for potential collaborations; manage the full partnership workflow from outreach and briefing to deliverables and performance review.• Reporting & Insights: Analyze and report on organic social performance, delivering actionable insights and creative analysis to guide strategy iteration and content optimization.• Cross-Functional Collaboration: Partner with Strategists, Account Directors, and Social Media Managers to ensure social-first excellence, seamless communication, and cohesive execution across campaigns.

Education

• Fashion Institute of Technology

  Associate of Arts and Sciences - AAS, Fashion Business Management

  2018 — 2019

• Fashion Institute of Technology

  Bachelor of Science - BS, Entreprenuership for the Fashion & Design Industries

  2019 — 2021

• Nassau Community College

  Fashion Buying & Merchandising

  2016 — 2017

Skills

• Drawing
• Communication
• Retail
• Food Industry
• Food Preparation
• Time Management
• Cashiering
• People Skills
• Microsoft Office
• Sales
• Teamwork
• Microsoft Word
• Cashiers
• Childcare
• Babysitting
• Painting
• Customer Satisfaction
• Microsoft Powerpoint
• Leadership
• Food & Beverage
• Cash Management
• Customer Service