Joanne Persico

Experience

1. Co-founder President

   Onecount

   Feb 1996 — Present

   Celebrating 27 years in Host and creator of weekly Bold Minds Virtual Mixer - Started April 2020.(Over minutes of think tank conversation)* Named Top 10 Fascinating people in B2B marketing in 2020 As President, Joanne is responsible for ONEcount\'s overall business strategy and sales operations. ONEcount is a customer data and marketing activation platform purpose built to optimize first-party data across all customer interactions. The robust built-in toolsuite is ideal for companies who are looking to consolidate disparate databases and get a better understanding of their customers, prospects and visitors. The platform captures actionable behavioral and identity-driven insights across all channels—helping marketers make informed decisions. Clients see increases in user engagement, traffic, sign-ups and conversions by deploying our built-in precision on-site and off-site targeting and personalization of relevant messaging. All campaign metrics are aggregated in ONE place making it easy for teams to securely run cross-channel reports based on engagement and the \"WHO\". One of the key strengths of ONEcount is its ability to convert unknown web visitors into \"identified\"​ users, allowing greater segmentation, targeting and higher ROI. Reach the right audiences at the right time with the right message —All in ONE interface. For a 3-minute video overview, visit

Skills

• Online Advertising