Joann Emale

About Joann Emale

I am JoAnn Emale, the visionary inventor behind Maskee, the world\'s first trademarked beauty device designed to prevent makeup transfer when changing. This innovative facial hood is revolutionizing the daily routines of makeup wearers by protecting clothing from dreaded makeup marks. Maskee has garnered attention from prominent publications such as Bride, Medium, Stylist, and Sheen magazines.With over a decade of experience in the corporate marketing realm, I have honed my skills in promotional, experiential, campaign, and field marketing. Currently, I lead the demand generation efforts for the Net Zero Cloud sector of Salesforce managing the campaign efforts and field marketing tactics to generate pipe and ROI. These ESG efforts allow for Salesforce to be the change they see in the world while backing our clients to do the same.From 2016 to 2022, I channeled my passion for creating memorable experiences and generating leads through JOIE Promos, my own events and promotional marketing company. At JOIE Promos, we specialized in crafting custom promotional products and orchestrating experiential events that amplified brand presence.My contributions to the community and industry have been recognized with several accolades, including a nomination for Public Figure of The Year in 2018 and Beauty Entrepreneur of the Year in 2023 from COSIGN Magazine. In 2019, I was honored to be initiated into ForbesBLK, a distinguished conglomerate of Forbes Magazine that champions BIPOC entrepreneurs, change agents, and tastemakers to expand their impact in their respective industries.

Experience

1. Brand Activation Manager

   Nestlé

   Sep 2024 — Present

   Experiential Marketing: Design and implement innovative experiential marketing strategies for festivals and horeca (hotels, restaurants, cafés), delivering memorable brand experiences that resonate with target audiences.Event Production and Development: Lead the planning and execution of large-scale events, from concept development to on-site management, ensuring exceptional experiences for attendees and stakeholders.Brand Partnerships: Cultivate and maintain strategic partnerships with brands, fostering collaborative opportunities that enhance market presence and drive mutual growth.Budget Management: Oversee and manage budgets for various marketing initiatives, ensuring optimal allocation of resources to achieve strategic objectives while maintaining cost efficiency.Vendor and Inventory Management: Coordinate with vendors to secure necessary resources for events and marketing campaigns, managing inventory levels to ensure availability and quality of materials.Performance Analysis: Analyze the effectiveness of marketing initiatives and events, utilizing data-driven insights to refine strategies and enhance future activations.

Education

• Florida International University

  Master of Science - MS, Mass Communication/Media Studies

• Prairie View A&M University

  Doctor of Business Administration, Business Administration and Management, General

• University of North Texas

  Bachelor of Arts, Communication Studies

  2009 — 2013

Skills

• Voice Over
• Advertising
• Organizational Leadership
• Blogging
• Publicity
• Pageants
• Inspiring People
• Social Networking
• Hardwork
• Entertainment
• Strategic Communications
• Modeling
• Non-Profits
• Creative Writing
• Instagram
• Community Outreach
• Love to Learn
• Fashion
• Microsoft Office
• Event Management
• Camera Operating
• Event Planning
• Online Research
• Video Editing
• Television
• Social Media
• Twitter
• Dedication to Continuous Improvement
• Business Savvy
• Marketing Event Planning
• Leadership
• On-Camera Talent
• Challenge Driven
• Press Releases
• Success Driven
• Creativity
• Public Relations
• Fundraising
• Marketing Strategy
• Public Speaking