Joanne Dsouza
Communications Strategy & Integrated PR | Consumer Technology & Media | Driving Narratives, Shaping Reputation and Executive Visibility for YouTube & Google Products.
- Role
- Communications Lead - Youtube at Google
- Location
- Mumbai, MH, IN
- LinkedIn followers
- 500 followers
About Joanne Dsouza
I drive consumer engagement and business growth through content-first, platform-agnostic communication & PR strategies. I am adept at conceptualizing and planning impact campaigns, organizing teams and effectively managing resources to deliver impactful, consistent, timely results.My core competencies include developing messaging frameworks, creating content and channel strategies, PR and media relations, social media management, online reputation management, developing executive equity, managing and growing corporate reputation, influencer engagement, events and activations. I have managed large teams working across various regions, and worked across sectors including consumer technology, IT, telecom, FMCG, healthcare, retail & e-commerce, beauty, lifestyle, food & beverage, media and entertainment, financial and business consultancy, travel, tourism and aviation.
Experience
Communications Lead - Youtube
Jun 2021 — Present · Mumbai, IN
Education
H.R. College of Commerce & Economics
BMS
2003 — 2006
MET's Institute of Management
MMS
2007 — 2009
Skills
- Crisis Communications
- Strategic Communications
- Online Marketing
- Content Development
- Press Conferences
- Social Media
- Content Writing
- Corporate Social Responsibility
- Content Management
- E-Commerce
- Communications Planning
- Marketing
- Event Planning
- Business Development
- Digital Marketing
- Media Planning
- Publicity
- Social Media Marketing
- Blogging
- Public Relations
- Internal Communications
- Brand Management
- Corporate Communications
- Content Strategy
- Media Relations
- Marketing Communications
- Crisis Management
- Press Releases
- Digital Media
- Integrated Marketing
- New Media
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