Joanne Ho
Senior Channel Marketing Manager @Netatmo
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WORK HISTORY
Senior Channel Marketing Manager @Netatmo
Paris, FR
Developed and executed sales & marketing strategies with key channel partners across multiple regions (UK/IRL, BNLX, CEE, APMESEA), enhancing brand visibility. • Led B2B2C marketing initiatives tailored to regional needs, boosting partner engagement and consumer impact. • Collaborated cross-functionally to support international market expansion and revenue acceleration. • Analysed market trends to identify strategic opportunities and refine positioning in competitive landscapes.• Managed marketing budgets and resources to optimise ROI and ensure alignment with global business objectives.
EDUCATION
Curtin University
Master of Business Administration - MBA
Curtin University
Bachelor, Commerce (Marketing)
IVE Chai Wan
Higher Certificate, Sales and Marketing Management
Curtin University
Master, Business Administration
ABOUT JOANNE HO
I grew up in Hong Kong, with a British‑influenced education, and later built a life in France. Moving between cultures taught me to observe, listen, and understand people before making decisions. That mindset naturally shaped my career in international marketing.For more than 20 years, I have helped brands grow across Asia and Europe, often starting from zero: building localised go‑to‑market strategies, launching products, opening new markets, and developing strong channel and retail partner ecosystems.In APAC, I learned to adapt quickly, working in fast-changing, diverse environments.In Europe, I led expansion into the UK & Ireland, Benelux, CEE, LATAM, and JAPAC, connecting strategy with hands‑on execution across B2B2C marketing, omnichannel campaigns, product launches, and data‑driven decisions.People often describe me as kind, collaborative, and calm under pressure, someone who makes teams feel supported and aligned. I believe growth happens when people feel safe to do their best work.Today, I am expanding my skills in SaaS growth marketing, automation, CRM, and subscription analytics, and I am open to new opportunities where I can bring together culture, strategy, and execution to help companies scale internationally.If you would like to know more, the best way is simply to have a conversation.#OpenToWork
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