Joanne Black
Associate Director, Marketing Strategy at Novartis | Brand Strategy | Digital Strategy | Launch Planning | Customer & Experience Planning
- Role
- Associate Director, Marketing Strategy - Cosentyx Derm at Novartis
- Location
- Morristown, NJ, US
- LinkedIn followers
- 500 followers
About Joanne Black
Strategic Marketing Leader Driving Business Growth and InnovationCreative and analytical senior marketing strategist with over 15 years of experience in dynamic, cross-functional environments. A visionary leader recognized for influencing and motivating teams to drive innovative solutions. Demonstrated expertise in leading high-performing teams and executing comprehensive US and Global marketing projects from ideation to performance tracking. Skilled in strategic planning and execution, with a proven track record of delivering impactful results. Eager to leverage my strategic acumen and leadership skills in a director-level role within a dynamic organization.Areas of Expertise:Digital Strategy | Brand Strategy | Launch Strategy | Experience Planning | Content StrategyCampaign Execution | Competitive Intelligence | Agency Management | Tactical Planning | Cross-Functional Leadership Skills and Competencies: Thrives in fast-paced, matrix, cross-functional environments with an entrepreneurial attitude and a passion for building, improving, and streamlining business processes to meet objectives Highly skilled in developing and presenting information to all organizational levels, including senior executive leadership Exceptional interpersonal skills, including active listening, a personable demeanor, and effective communication abilities. Demonstrates solid complex problem-solving, analytical, and critical thinking skills, routinely delivering creative and innovative solutions Quickly adapts to changing directions and pivots strategy when necessary Proven ability to take initiative, establish priorities, meet deadlines, and make quick decisions in high-pressure environments Expert in leading brand planning and strategy, leveraging over 15 years of experience in traditional and digital marketing Successfully translates marketing expertise across industries to bring significant value to the organization
Experience
Associate Director, Marketing Strategy - Cosentyx Derm
Mar 2025 — Present · East Hanover, NJ, US
Education
Pace University - Lubin School of Business
BBA, Marketing and Finance
1998 — 2002
Pace University - Lubin School of Business
MBA, Marketing Management
2002 — 2006
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