Joanna Oconnell
Digital advertising wonk, professionally opinionated
- Role
- Chief Intelligence Officer at Omnicom Media
- Location
- New York, NY, US
- LinkedIn followers
- 500 followers
About Joanna Oconnell
Experienced digital marketing professional with a demonstrated history of working in the internet industry. Skilled in Digital Strategy, Mobile Advertising, E-commerce, Digital Marketing, and Strategic Partnerships. Strong marketing professional with a BA focused in Psychology from Vassar College.
Experience
Chief Intelligence Officer
Jan 2024 — Present · New York, NY, US
Heading the marketplace intelligence function for OMG, NA, marketplace intelligence delivers the actionable insights, predictive analyses and prescriptive recommendations that enable OMG teams and clients to anticipate, manage and leverage, emerging trends, rapid shifts and seismic disruptions in the media landscape to drive business growth.
Education
Vassar College
BA, Psychology
1994 — 1998
Skills
- Web Analytics
- Strategic Partnerships
- E-Commerce
- Online Advertising
- Analytics
- Business Strategy
- Mobile Marketing
- Lead Generation
- Digital Media
- Mobile Advertising
- Interactive Marketing
- Digital Strategy
- Digital Marketing
- Direct Marketing
- Market Research
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