Joanna Kasnieryk

Empowering Strategic Decisions through Expert Knowledge | Life Sciences | Insights Platforms

Role
Director of Business Development at Atheneum
Location
Charlotte, NC, US
LinkedIn followers
500 followers
Sales & Business DevelopmentView LinkedIn profile

About Joanna Kasnieryk

Results-oriented business development leader with extensive experience in life sciences primary data insights, offering a consultative approach and serving as a trusted thought partner. Known for cultivating strategic partnerships and delivering tailored solutions that drive process improvements and sustainable growth. Expertise spans both strategic and tactical decision-making, with a keen understanding of market dynamics and trends. Highly skilled in business development, contract negotiation, SaaS and platform sales, expert networks, and relationship management. Adept at coaching and mentoring, utilizing CRM systems, and proficient in qualitative and quantitative survey design, data analysis, report writing, proposal development, and storyboarding. Strong communicator with a proven ability to influence and collaborate across diverse teams to achieve impactful outcomes.

Experience

  1. Director of Business Development

    Atheneum

    May 2025 — Present

    Faster Insights. Better Data.Atheneum starts where conventional desktop research stops. As one of the world\'s leading Insights Platforms, we unlock access to market expertise before it is widely available. Powered by a network of close to highly specialized experts plus innovative technology and thanks to Atheneum\'s Research-As-A­Service (RaaS) model, clients can obtain the latest and most in-depth insights quickly and securely to ensure they stay ahead in today\'s ever changing global market.

Education

  • University of Guelph

    BA (Honors), Psychology

  • Royal Roads University

    MA, Intercultural and International Communications

Skills

  • Sales Presentations
  • Social Media Marketing
  • Strategic Partnerships
  • New Business Development
  • Project Management
  • Storyboarding
  • Strategy
  • Focus Groups
  • Questionnaire Design
  • Spss
  • Market Analysis
  • Segmentation
  • Social Media
  • Proposal Writing
  • Online Research
  • Leadership
  • Pharmaceutical Industry
  • Quantitative Research
  • Marketing Research
  • Marketing
  • Account Management
  • Data Analysis
  • Sql
  • Analysis
  • Budget Management
  • Brand Management
  • Competitive Intelligence
  • Marketing Strategy
  • Crm
  • Design Research
  • Sales Management
  • Marketing Communications
  • Market Research
  • Business Development
  • Consulting
  • Digital Marketing
  • Customer Insight
  • Competitive Analysis
  • Contract Negotiation
  • Strategic Marketing

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Joanna Kasnieryk — Director of Business Development at Atheneum in Charlotte, NC, US | Unifers