Joanna Z.
Product Marketing Manager @Databricks
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WORK HISTORY
Product Marketing Manager @Databricks
EDUCATION
Northwestern University - Kellogg School of Management
Master of Business Administration - MBA, Marketing
Université Paris Dauphine - PSL
Master's degree, Marketing & Strategy
Assomption-Lubeck
2010, Baccalauréat
Université Paris Dauphine - PSL
Bachelor's degree, Management
SKILLS
ABOUT JOANNA Z.
MBA professional with 8+ years of experience spanning product marketing, go-to-market strategy and brand managementI’m passionate about creating a global impact through marketing. My experience ranges from market analysis that I developped at Nielsen for the Coca-Cola team, to product management during my time as a brand manager at Bagley (Danone\'s subsidiary), to defining compelling GTM strategies at Twitter Today, I\'m leading product marketing strategy for observability and ITOps, including GenAI, at Splunk (recently acquired by Cisco)Outside of work, I enjoy playing the piano, teaching French to my puppy, and dancing ballet-Functional Expertise: Audience Segmentation, Brand Strategy, Innovation, Product Management, Positioning and Messaging, Data Analysis, Consumer Focus Groups, Decision-Making, Market Research, Brand Strategy, Copywriting, Customer Analysis, Digital Marketing, Campaign Execution, Cross-Functional Collaboration, Project Management, Storytelling, Negotiation, International Marketing, Advertising, Growth Strategy, International Marketing
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