Joanie McCaw
Senior Copywriter at Mattel, Inc. - E-Comm Copy
- Role
- Senior Copywriter at Mattel, Inc.
- Location
- Los Angeles, CA, US
- LinkedIn followers
- 500 followers
About Joanie McCaw
Copywriter with 20+ years of experience in strategic marketing, promotion and sports…
Experience
Senior Copywriter
Aug 2019 — Present · Los Angeles, CA, US
Senior Copywriter on Action Figures (Jurassic World, Pixar, MOTU). Writing and editing e-commerce copy in various formats with emphasis on SEO / SFR. Project managing assignments to meet all deadlines and provide needed content. Proofreader for packaging copy for WWE, MOTU, Games and Barbie Signature. Other projects as assigned.
Skills
- Advertising
- Direct Mail
- Sports
- Sponsorship
- Public Speaking
- Shopper Marketing
- Event Planning
- Program Management
- Social Media Marketing
- Microsoft Excel
- Communication
- Experiential Marketing
- Business Process Improvement
- Trade Promotions
- B2b
- Direct Marketing
- Marketing Communications
- Real Estate Development
- Marketing
- Real Estate Marketing
- Brand Management
- Marketing Strategy
- Customer Insight
- Promotions
- Microsoft Office
- Project Management
- Mobile Marketing
- Market Planning
- Interactive Marketing
- Account Management
- Digital Marketing
- Relationship Marketing
- Real Estate License
- Project Planning
- National Promotions
- Creative Strategy
- Leadership
- Social Media
- Sports Marketing
- Event Management
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