Joangel Concepcion
Content Architect | Storyteller | Brand Leader | Digital Whisperer | Mentor
- Role
- Senior Manager, Brand Experience Corporate & Sector at Northrop Grumman
- Location
- Washington, DC, US
- LinkedIn followers
- 500 followers
Experience
Senior Manager, Brand Experience Corporate & Sector
Aug 2022 — Present · Falls Church, VA, US
Creative Highlights• Planned, developed and implemented content strategies for global audiences as a sector creative lead. • Led and inspired the creation of high-quality visual content including infographics/datasheets, high-level videos, 3D animations, tradeshow/event branding, executive presentations, and other creative assets.• Developed and maintained comprehensive brand guidelines that reflect the company\'s vision.• Introduced brand new concepts and strategies to enhance digital performance and elevate the company’s global brand presence. • Led and enhanced the sector editorial board by extensively reviewing multiple story pitches that highlight people and business success.• Managed and empowered a team of 22 talented video production experts, photographers, graphic, web, and 3D designers.• Supported and led a nationwide initiative to enhance digital signage and reimagine onsite branding.Leadership Highlights• Contributed ideas, strategies, guidance, and insight on emerging trends as a valued member of the sector communications leadership team and the brand leadership team. • Created new workflow process for four departments to enhance communication; improve visibility and accountability. • Managed a large budget and used proactive problem-solving skills to identify pain points and create long-term solutions. • Led a massive reorganization of the creative team to align with business needs and budget. • Mentored team members and created opportunities for challenge and growth. • Focused leadership goals on consistency, equity, sustainability, and results.
Skills
- Television
- Journalism
- Video Editing
- Producing
- Interviews
- Storytelling
- Enps
- News Writing
- Public Speaking
- Videography
- Final Cut Pro
- Broadcast Journalism
- Non-Linear Editing
- Radio
- Breaking News
- Broadcast Television
- Broadcast
- Avid
- Editing
- Sports
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